Company: Mask-uerade [A recently launched online company that sells sexy, reusable masks]

Subject line: Our Response to COVID-19

Dear Mask-ueraders,

As COVID-19 continues to affect all of our lives, we are reaching out to let our loyal customers know that we are here for YOU! The health and safety of our employees, teams, and community are our topmost priority, and we are taking all the necessary precautions to stop the spread and flatten the curve. We are proud to say that we are doing our part during this crisis. For every mask you buy, we will donate five dollars to the CDC Foundation. Every little bit counts! This Friday, we are launching a brand-new line of masks that contour to the shape of your face. We DON’T discriminate against face shapes, and neither should you! We have a mask for everyone, with our one-size-fits-all brand! And at midnight tonight (set your alarms, Mask-ueraders!), every mask is 50% off! That includes lace masks, sheer masks, silk masks, patterned masks, ribbed masks, barely-there masks, and even 50% on our specialty line of Joe Exotic and Carole Baskin masks (which Big Cat team are you!?). WOW! Get them while they last! You don’t want to miss out on this deal. Happy Shopping! Remember everyone, we are all in this together. Stay safe and stay masked.

From CEO and President,

Emily Gaudette